Shopping locally this holiday season
Once the turkey is put away and the sun is set on Black Friday, local shoppers have a new day to look toward - Small Business Saturday, a day that focuses on small businesses and their impact on their local communities. My Happy Place Store Manager Angie Miner says shopping local is a win-win for business owners and shoppers.
Support your community
Shopping local means supporting local — local shops, local community and local families.
"Every person that decides to shop locally is helping the store and the community," Miner said.
Not only does it help the shop owners and workers, Miner said, it also support local suppliers and vendors who have merchandise in these shops.
"It's kind of a chain effect," Miner said.
Many people love having local stores, and to keep them around, Miner said they have to remember to shop at them.
"They thrive on the local business and people remembering to get that birthday gift and get that Christmas gift," she said.
Local stores fill their spaces with unique items that can't be found elsewhere, from the cute top that's just what you need for a holiday gathering to the perfect gift for a friend. With inventory coming from local vendors customers can find an assortment of items, some handmade.
"Because we are sometimes smaller we work harder at finding those items that are unique, in demand, that people can't find at other stores like bigger discount stores," Miner said.
Staying on trend
This season's trends in apparel and gifts can be found while shopping locally. Miner said local businesses work to stay on top of the trends.
"So that we in our small space can deliver that to our customer and really put that out front," she said.
Miner said local businesses also have the practical pieces too, providing the makings of a whole look.
Some trending items this season are:
• Gnomes - "Gnomes are the new snowman," Miner said.
• World's Softest Socks - "People love things that are soft," Miner said.
• Soaps and candles - unique scents are popular now, Miner said.
• Ponchos are "really big this year," Miner said.
• Handmade jewelry
Small stores can often provide for a more personal experience, Miner said, with staff available to give individual attention.
"You have that very personable one-on-one interaction," Miner said.
Sales and events
The winter season sees a variety of sales and events at local businesses. Miner said hunting opener weekend is a busy time for local shopping, and many local stores host holiday open houses around that time.
Small Business Saturday is growing in popularity, taking place the day after Black Friday on Saturday, Nov. 24.
And of course, Miner said the season often means deals.
Making a difference
More than anything, Miner said, shopping locally makes a difference.
"Every single person that chooses to shop local for that unique gift or outfit or whatever it may be, it really helps," she said.